Services — Amazing Marketing | Google Ads Management

Google Ads Management

Full-cycle campaign management across Search, Shopping, and Performance Max. We take ownership of your account structure, bids, creatives, and ongoing optimization.

Discuss your account

What's included

Setup & Structure

→ Account audit & baseline
→ Campaign architecture
→ Keyword research
→ Ad copy creation
→ Conversion tracking setup

Ongoing

→ Weekly optimizations
→ Bid strategy management
→ Audience segmentation
→ A/B ad testing
→ Monthly performance report

Internal tooling note

Our internal tools retrieve performance data from Google Ads API to surface optimization signals — used only by our team to manage authorized client accounts. Not sold, not shared.

→ Automated data retrieval via Google Ads API
→ Campaign management & bid adjustments
→ Keyword research & discovery
→ Performance anomaly detection
→ Budget pacing & waste analysis
→ Search term processing at scale

Campaign Optimization

Continuous, structured optimization based on API-level performance data. We identify inefficiencies and act on them weekly — bids, budgets, keywords, and ads.

→ Search term analysis & negative keyword additions
→ Bidding & budget reallocation
→ Ad copy performance analysis
→ Quality Score & relevance improvements

See how we use data

Performance Strategy

For brands starting fresh or scaling past $50K/month. We define channel mix, budget allocation, and quarterly planning tied to your actual business model — margins, AOV, LTV.

→ Competitive & market analysis
→ Budget planning & projection
→ KPI framework (ROAS, CPA, LTV)
→ Quarterly & seasonal planning

Talk strategy

Best for

New brands entering search
Scaling past $50K/mo
In-house teams needing direction
Pre-seasonal planning

Deliverables

Strategy document
Budget allocation model
Campaign structure plan
KPI targets & milestones

Strategy engagements are scoped around your specific model — not generic templates.

Monthly Report Structure

Performance summary Spend · ROAS · Conv.

Campaign breakdown By campaign & ad group

Actions taken Documented changes

Trend analysis vs. prior period

Next period plan Recommendations

Reporting & Analytics

Reports generated via our internal tooling connected to Google Ads API — structured, consistent, and delivered on a fixed cadence. Numbers with context, not just data exports.

→ Automated data via Google Ads API
→ Weekly & monthly cadence
→ Historical trend tracking
→ Custom KPI metrics

Get in touch

Let's work together

Tell us about your account.

We'll outline how we can help and what working together looks like.